Automated emails.
A personal touch.
The right message for where each guest is in the relationship. From the first hello to the next stay, your hospitality carries on.
Book a discovery call01 / Welcome
Introduce the property
Show a new subscriber what makes the hotel worth visiting and help them choose a room.
Welcome
Your room above
the courtyard
18 rooms in the Atlas foothills. Choose a Garden Suite for a private terrace, with breakfast in the courtyard until 10:30.
Explore the Garden Suite02 / 23–26 October
Help them plan their stay
Use the booking details to send useful arrival information. The message should reflect the stay they have already booked.
23–26 October
We’ll see you
on Friday
Your Garden Suite is ready from 15:00 on 23 October. Breakfast is served in the courtyard, 07:30–10:30. Arriving later? Just reply.
View your arrival guide03 / After your stay
Ask about their experience
A useful follow-up recognises the actual stay and makes it easy for the guest to reply.
After your stay
How was your
weekend with us?
Thank you for spending 23–26 October in the Garden Suite. We’d love to hear what you enjoyed, and anything we could do better.
Share your feedback04 / For returning guests
Make the return invitation relevant
Give past guests a specific reason to return, with clear dates and a direct-booking benefit.
For returning guests
November in
the courtyard
Return for three nights between 3 and 30 November and breakfast is on us when you book direct. Your favourite table is waiting.
Plan your November stayA FOCUSED STARTING PROJECT
Guest Journey
Revenue Sprint
One useful email journey, built in your existing platform. A focused 14-day project for independent hotels with a clear priority.
One journey. Up to four emails.
£1,000 fixed project.
EVERY MOMENT MATTERS
Where automated emails can help
Welcome new subscribers
Introduce your hotel’s character, answer the questions that hold people back and give them a clear route to booking direct.
Help guests prepare
Arrival guidance, local recommendations and relevant experiences. Useful messages that make the stay easier to look forward to.
Follow up thoughtfully
A thank-you, a chance to share feedback, and an ongoing relationship that goes beyond a booking confirmation.
Give past guests a reason to return
Use relevant occasions, seasons and interests to make coming back feel timely. Avoid the same blanket message to everyone.
AUTOMATED, WITH HUMAN JUDGEMENT
What we check before building
A journey is more than a sequence of emails. It needs accurate triggers, useful guest data and clear rules about who should receive what.
We map the logic, write the messages, build the agreed flows and test the important scenarios. Platform and booking-system connections are checked before the scope is agreed.
For example: once someone has booked, the conversation should move on to their stay.
FROM MAP TO LIVE JOURNEY
What you get.
- 01
A guest-journey map
The stages, messages, triggers and available data, with the most useful gaps identified.
- 02
Property-specific copy and design
Emails shaped around your guest experience and your hotel’s voice.
- 03
Build and quality checks
The agreed flows configured in your platform, with exclusions, links and key scenarios tested.
- 04
A clear handover and review plan
What has been built, how it works and how the results will be reviewed. Ongoing optimisation can be scoped separately.
Before we build.
Can you connect to our booking system?
We first check what your booking system and email platform support. The proposed journeys depend on those capabilities and the data available. No integration is promised before that review.
Can we begin with one journey?
Yes. A focused welcome or post-stay journey can be a sensible starting point. We choose it based on the gap, the available audience and the reliability of the trigger.
Does automated mean set and forget?
No. Availability, guest behaviour and the hotel itself change. We agree a review process so useful automation stays useful.
LET’S TALK ABOUT YOUR HOTEL
What happens after
“thanks for staying”?
Let’s look at the gaps between your guest touchpoints, and which are worth closing first.
Book a discovery callA conversation with Saijen. No obligation.